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Print Marketing Services

We can help your small business stand-out in a busy marketing world. Signage is still important to tell the world you are here and open. Customers still like to get useful promotional products.  Call us today and see how we can give your small business that professional company image.

  • Full-Service Printing

  • Business Stationery and Forms

  • Presentation Materials

  • Signage and Outdoor Accessories

Introducing Nankin Business Solutions, your one-stop shop for full-service printing.

From business cards and flyers to banners and signage, we do it all. And we do it fast, ensuring that you’ll have your prints in hand when you need them. Plus, our quality is second to none, so you can rest assured that your prints will look great.

Give us a call today and see what we can do for you!

The Power of Print Marketing

There’s no denying that we live in a digital world. Social media, websites, and email dominate the landscape when it comes to marketing. But that doesn’t mean print is dead. In fact, print marketing can be a powerful tool in your marketing arsenal.

Here’s a look at the power of print marketing and why it’s still relevant in today’s digital world.

The Power of Print Marketing: Why You Should Care

In a world filled with digital media, it’s easy to forget the power of print marketing. But whether you’re a small business owner or a large corporation, print marketing should be a key part of your marketing strategy. Here’s why:

Print is tangible. In a world where we’re constantly bombarded with digital ads, print ads offer a refreshing change of pace. They’re tangible, which makes them more noticeable and harder to ignore.

Print is personal. Unlike digital ads, which can often feel impersonal and intrusive, print ads can be highly personalized. You can target your audience with specific messages and offer a more personal touch.

Print is effective. Despite all the talk about the power of digital marketing, research shows that print ads are still effective. In fact, a study by the Pew Research Center found that print ads are more trusted than digital ads.

So why should you care about print marketing? Because it’s a powerful, effective way to reach your target audience. And in a world filled with digital noise, that can make all the difference.

Print marketing is not dead - in fact, it's more important than ever.

In a world that is increasingly digital, it's easy to think that print is no longer relevant. However, this could not be further from the truth – print marketing is more important than ever. Here's why:

  • Print is tactile and tangible. In a world where we are constantly bombarded with digital content, print stands out. It's something that you can touch and feel, and it doesn't require batteries or an internet connection.
  • Print is personal. With print marketing, you can really target your audience and personalize your message. You can't do that with digital marketing.
  • Print is credible. In a world full of fake news and internet hoaxes, print is seen as a credible source of information. People are more likely to believe something if they see it in print.
  • Print is unique. With print marketing, you can be creative and really make your marketing Materials stand out from the crowd.
  • Print is enduring. Unlike digital marketing, which can be gone in an instant, print marketing lasts. It's a keepsake that your customers will hang onto, and it will continue to promote your brand long after it's been received.

So, if you're thinking about ditching print marketing in favor of digital, think again. Print is not dead – in fact, it's more important than ever.

Print marketing is tangible and personal.

In an age where digital marketing reigns supreme, it can be easy to forget the power of print marketing. But print marketing is still an incredibly effective way to reach your target audience and build your brand. Here’s why you should care about print marketing:

Print marketing is tangible and personal.

When you hold a magazine or a brochure in your hands, you can physically feel the quality of the paper and the craftsmanship that went into creating it. This tangibility makes print marketing more personal than online marketing, which can often feel impersonal and distant.

Print marketing is also more likely to be noticed and remembered than online marketing. We are bombarded with so many digital ads and emails every day that it’s easy to tune them out. But a well-designed print ad or direct mail piece can really make an impact.

Plus, studies have shown that people are more likely to trust print marketing materials than they are online ads. They perceive print ads as being more credible and less likely to be false or misleading.

So, if you want to reach your target audience in a more personal, trustworthy way, print marketing is a great option.

Print marketing is credible and trustworthy.

In an increasingly digital world, it's easy to overlook the power of print marketing. But the truth is, print marketing is still a highly effective way to reach your target audience. Here are three reasons why you should care about print marketing:

  • Print marketing is credible and trustworthy. In a world where anyone can create a website or a social media account, it's important to consider the credibility of the source. When you see a print ad, you can be sure that it's from a legitimate company or brand. And because print ads are more difficult and costly to produce than digital ads, you can be sure that the company or brand behind the ad is serious about reaching its target audience.
  • Print marketing is personal. When you receive a piece of direct mail, it feels as though the company or brand is speaking directly to you. This is because print marketing is personal. You can include a personal message or offer in your print ad, which will help you to connect with your target audience on a more personal level.
  • Print marketing is tactile. Tactile marketing is a form of marketing that uses physical touch to connect with consumers. This is important because it allows consumers to connect with the product or service in a more physical way. When you touch or hold a product, you are more likely to remember it than if you simply see it on a screen.

Print marketing is a powerful marketing tool that should not be overlooked. It is credible, personal, and tactile, which makes it an effective way to reach your target audience.

Print marketing is versatile - there are many ways to use it.

Print marketing is one of the most versatile and powerful marketing tools available. While the internet has changed the way we do business, print marketing is still an incredibly effective way to reach your target market. Here are four reasons why print marketing should be a part of your marketing mix.

  • Print marketing is tangible. One of the biggest advantages of print marketing is that it is tangible. Unlike online marketing, which can feel like you're talking to a computer, print marketing allows you to connect with your audience on a more personal level. You can touch and feel the paper, and this makes your marketing more real and more credible.
  • Print marketing is versatile. Print marketing is extremely versatile and can be used in a variety of ways. You can use it to create direct mail campaigns, brochures, flyers, and more. You can also use it to create more unique marketing materials, like posters and postcards. The sky is the limit when it comes to print marketing.
  • Print marketing is portable. Another great advantage of print marketing is that it is portable. Your marketing materials can go with you anywhere you go. This is perfect for trade shows, conventions, and other events where you want to promote your business.
  • Print marketing is affordable. Print marketing is also very affordable, especially when you compare it to other marketing channels. You can get a lot of bang for your buck with print marketing, and this makes it a great option for businesses of all sizes.

So, there you have it. Four great reasons to use print marketing as part of your marketing mix. If you're not already using print marketing, now is the time to start. It's an incredibly effective way to reach your target market and promote your business.

Print marketing is cost-effective.

Print marketing is a cost-effective way to reach your target market. Unlike other marketing channels, print marketing allows you to target specific demographics and geographic areas.

Print marketing is also one of the most versatile marketing tools available. You can use print marketing to promote your products or services, offer coupons or discounts, or simply provide information about your business.

Print marketing is an effective way to reach your target market and promote your business. With print marketing, you can target specific demographics and geographic areas, and use a variety of marketing techniques to promote your products or services.

Print marketing is targeted and easy to track.

In a world that is increasingly driven by data and technology, some businesses might write off print marketing as an outdated way to reach customers. However, print marketing can be extremely effective if it is done correctly. Here are six reasons why print marketing is still relevant and important:

  • Print marketing is targeted. One of the benefits of print marketing is that it allows businesses to target a specific audience with laser precision. For example, if a business is selling a product that is targeted towards men aged 35-45, they can purchase a list of addresses from a reputable source and direct their mailers accordingly. This ensures that only the people who are most likely to be interested in the product will see the marketing material, as opposed to a more general approach like online ads, which can be much less targeted.
  • Print marketing is easy to track. Another advantage of print marketing is that it is easy to track the results. Unlike online ads which can be clicked on by anyone, it is easy to see who has received a direct mailer and track whether or not they take any action as a result. This helps businesses to gauge the effectiveness of their print marketing campaigns and make necessary adjustments.
  • Print marketing is personal. In a world where people are bombarded with marketing messages from all sides, print marketing can be a breath of fresh air. Because it is a more personal form of communication, print marketing can cut through the noise and reach people on a more emotional level. This can be extremely effective in building brand loyalty and encouraging customers to make a purchase.
  • Print marketing is tangible. Unlike online ads or emails, print marketing materials are tangible and can be kept by the recipient. This means that your message will stay in front of your target customer for a longer period of time, increasing the chances that they will take action.
  • Print marketing is versatile. There are many different ways to use print marketing to reach your target audience. From direct mail to print advertisements, there are a variety of options available that can be customized to fit your needs. This versatility allows businesses to be creative in their approach and find the best way to reach their target market.
  • Print marketing is here to stay. In a world that is driven by digital technology, it is easy to forget about the power of print marketing. However, print marketing is still an incredibly effective way to reach your target audience and achieve your business goals. With its many advantages, print marketing is here to stay.

Print marketing is an essential part of any marketing mix.

Print marketing might seem like an old-school way of doing things in the digital age, but it’s still an essential part of any marketing mix. Here’s why you should care about print marketing:

  • Print is tangible. In a world where so much of our communication is digital, there’s something special about holding a physical piece of print collateral in your hands. It can make your brand feel more real and tangible, especially if it’s well-designed and -produced.
  • Print can be targeted. With print marketing, you can target specific demographics with laser precision. For example, if you’re promoting a new product that’s especially appealing to moms, you can target publications and neighborhoods that have a high concentration of moms.
  • Print is personal. Print collateral is often more personal than digital marketing. It can be shared between friends and family, kept as a physical reminder, or even hung on a refrigerator or bulletin board.
  • Print is trusted. Studies have shown that people tend to trust print marketing materials more than digital ones. This could be because we’re bombarded with so many digital ads and messages that we’ve become desensitized to them. Or it could be because print feels more personal and tangible (see points 1 and 3).
  • Print stands out. In a world where we’re constantly bombarded with digital ads, our brains have become pretty good at filtering them out. Print ads, on the other hand, are far less common, so they tend to stand out more.
  • Print is appealing to all senses. When you hold a print piece in your hands, you’re engaging with it through sight, touch, and sometimes even smell. This multisensory experience can make your print marketing more memorable and impactful.
  • Print marketing is an essential part of any marketing mix. As we mentioned before, print marketing should be a part of your overall marketing strategy. It’s a tried-and-true way to reach your target audience, build trust, and create a tangible, personal connection with your brand.

Print marketing remains powerful for several key reasons: it’s personal, targeted, and tactile. printed collateral can also be very effective in building brand awareness and creating a strong first impression—two essential components of any marketing strategy. For these reasons, among others, businesses should absolutely care about print marketing in 2023 and beyond.

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